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IdcN Collection Exhibition Series vol. 21
American AD of 1930s | Lifestyle and Products (tentative)

IdcN holds approximately 2,000 Art Deco items, ranging from furniture to electric appliances, tableware, magazines and posters, all of which were produced in the United States in the 1930s. This mode of design, having permeated the country at the dawn of the age of mass production, serves as precious material demonstrating the great shift in society and the industrial structure in the 20th Century. Even today, these supremely playful objects assert an uncanny freshness.
This is a serial exhibit in which we show, on a theme-by-theme basis, our nearly 2,000 examples of Art Deco design from the United States in the 1930s. In volume 21, we highlight American Ads, products and their lifestyles of those days.


作品画像 雑誌広告「NEW MERCURY 8」 作品画像 流線型列車玩具「City of Salina」

Magazine Advertisement “NEW MERCURY 8” / Year: 1940 (Left)
Streamlined Toy Train ”City of Salina” / Era: Mid 1930s (Right)

作品画像 雑誌広告「ALCOA ALUMINUM」 作品画像 雑誌広告「Western Electric」

Magazine Advertisement “ALCOA ALUMINUM” / Era: 1930s (Left)
Magazine Advertisement “Western Electric” / Era: Latter 1930s (Right)

作品画像 流線型列車玩具「Streamliner baby radio」 作品画像 雑誌広告「TOAST MASTER」

FADA Model 1000 Catalin “Bullet” Radio / Era: 1941 (Left)
Magazine Advertisement “TOAST MASTER” / Era: 1930s (Right)

Venue(s) Design Gallery
4th Fl., Design Center Bldg., 18-1, Sakae 3-chome, Naka-ku, Nagoya, 460-0008 Japan


Date(s) Thu., August 4 2016 - Sun., September 4 2016
13:00 - 19:00
Closed Tuesdays
Admission Free

International Design Center NAGOYA Inc.

Related content(s) IdcN Collection Exhibition Series

Poster for the IdcN Collection Exhibition Series vol. 21 “American AD of 1930s | Lifestyle and Products”

Gas Pump (Era: 1930s)

Magazine Advertisement “GENERAL” (Era: Latter 1930s)