Hung LAM

Hung LAM established CoDesign Ltd with Eddy Yu in 2003. LAM has been actively participating in international design, cultural and art projects. He has won a number of prominent design awards during his career advancement. Recent years, LAM has extended his creativity and vision from graphic design across media and has participated in various exhibitions and installation shows.

Major work:
Graphic design for Zenter (Peace of Mind Zenter)
In Hong Kong, the design quality for non-commercial organizations is relatively low. This is mostly due to the limited budget these organizations can afford in this aspect. But I deeply believe that despite the low budget, design can be created brilliantly. A professional designer should be able accommodate his design based on the budget without scarifying its quality. This is also the reason why I volunteer myself as the graphic designer for Zenter. I have taken up this mission for six years. I created everything from logo, stationery design to event identity for the poster design competition. There is a saying that it is comparatively hard for graphic design than any other media to move people deep-down. But as far as I have heard, some people actually wept over my designs for Zenter. I think that whether a design is fancy is not a core concern. I just question if we, as designers, have actually designed for the real (emotional) needs for the audience.

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